flipkart big billion days | A small idea and growing into a giant e-commerce platform

A small idea and growing into a giant e-commerce platform
flipkart big billion days

Flipkart's Success Story

Flipkart started in 2007 as a small online bookstore, founded by Binny and Sachin Bansal. Both had worked at Amazon and recognized the potential for e-commerce in the Indian market.

Revolutionary Start-

Flipkart introduced the Cash on Delivery (COD) option, which became a game changer for Indian customers. It helped build trust in online shopping.

Rapid Growth-

Soon, Flipkart expanded into categories like electronics, clothing, and more. In 2011, it launched big marketing strategies to compete with companies like Big Basket. In 2014, they introduced the famous "Big Billion Day" sale, generating massive sales.

Walmart Acquisition-

In 2018, Flipkart was acquired by Walmart for $16 billion, which further strengthened its global presence.

Conclusion-

Flipkart’s story is about starting with a small idea and growing into a giant e-commerce platform. With the right approach, innovation, and dedication to customer service, it reached new heights of success.

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